With a lot of moving parts and some confusion in the general landscape of website accessibility, I’ve assembled a primer for the digital marketer. In this article, I cover what the Americans with Disabilities Act (ADA) is, what the ADA is not, lawsuits about websites driven by the ADA, website accessibility standards (WCAG) and international accessibility standards.
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John T O'Farrell's Commentary On The Digital Space and Online Marketing
![Image Credit: Muhammad Rafizeldi (Google+) [CC BY-SA 3.0 (http://creativecommons.org/licenses/by-sa/3.0)], via Wikimedia Commons](https://images.squarespace-cdn.com/content/v1/5304fd86e4b06b514da77132/1425840253977-A68M1B3NAVQJAH6OPTUF/image-asset.png)
Image Credit: Muhammad Rafizeldi (Google+) [CC BY-SA 3.0 (http://creativecommons.org/licenses/by-sa/3.0)], via Wikimedia Commons
Not Mobile Optimized? Prepare for Obscurity: Google Increasing Use of Mobile Friendliness in Ranking Signals
On April 21, 2015, Google plans to increase the use of mobile friendliness in its rankings for all searches conducted on mobile devices that promises to have "significant impact"
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